Seven secrets to getting good deals during the seasonal sales

With our credit still battered by the Christmas retail war, many of us are donning our financial armor to face the sales that explode on December 26th.

Knowing that your basic rights as a consumer are the same for goods sold as they are for goods purchased the rest of the year, here are seven stabilization secrets to come out victorious with quality you can afford at the best price.


The Christmas sale season has passed the January rush – we’re just not postponing this New Year’s treat like we once did.

Impulse buying – buying things that you decide in a fraction of a second, can’t be left out – is weak and potentially disappointing in this crowded and hectic environment.

Retailers are focused on clearing inventory for the spring of 2022 and making a profit to support their business and loved ones. Your nerves and growing sense of competition while putting aside an equally unhinged stranger is your responsibility.

Online, you can expect one-day deals and an on-screen clock. It is strategic to make yourself nervous enough to mine your card details. Be aware and breathe. Do dedicated research now before the tsunami hits. What do you want? What do you need?

Which brands and points of sale do you trust? What questions are outstanding in your mind? Will that 70 inch plasma screen really fit on the bedroom wall? This exhilarating adrenaline rush associated with the deep pleasure of buying may be short-lived when you get home.


Calculate your prospect’s real price using a calculator in the cool, calm atmosphere of your home. If budget matters (and it still matters), fight the herd instinct that inadvertently pulls you in.

With the contactless mechanisms encouraged by the pandemic and the widespread denial of cash, the energizing two steps of depositing the card and PIN are just too easy.

Make sure you know with real numbers that you can pay off the card balance or manage a payment pattern as part of your weekly income and expenses.

Percentage charges on red credit accounts exceed any loan account, and it doesn’t make financial sense to use them as a long-term solution.

The zero percent financing offered on an in-store or online item doesn’t include any excess that you’ll manage on your credit or debit card if you don’t pay everything every month.

Good advice: buy parts out of season. Barbecues are more expensive in May than in December.

Bring a folio of measurements and even color swatches with you into the showroom. Image: iStock


Home appliances, computers and all electronic devices, from televisions to cell phones, are in a constant state of subtle improvement. This year’s model might have everything you need, but knowing what you’re buying is important. The technology might not be obsolete in 12 months, but the change is rapid, so we want to be as close to the latest performance as possible to meet our needs.

The internet is a great source of information on what’s coming up for 2022 or what’s just coming out in
the last six months. Superficial styling changes do not improve performance.

We’re not reinventing the refrigerator, but a cool drawer could help. Going for a 12 month old appliance model can save you a fortune without losing features. Compare the models with a Google search.

Use these QR codes with a swipe of your phone to go straight to the manufacturer’s website.

If you’re on the go, take a small wallet home. Bring in your colors (a smear on a piece of wall paint on a card or sample material), and any relevant spatial measurements.

This can be as detailed as a window size for poles and curtains, or the outline of your favorite serving dish when choosing a
microwave. Bring the width of the largest exterior door to make sure you can fit any white elephant through.


Who are you? The Competition and Consumer Protection Commission advises, “When shopping online it can be difficult to know who you’re buying from, so it’s important to do some quick research.

“Check the reviews, social media pages and where the business is based. If you cannot easily find this information, approach with caution.

“If the business is based outside the EU, you may want to consider finding another store in the EU to make sure you have stronger rights if something goes wrong. “

They go on to point out that a slew of just five-star reviews is highly suspect in most cases. “Products and services with genuine consumer reviews are more likely to have a mix of consumer reviews across the rating scale.

“Just because a website has a .ie address does not mean that it is a registered business in Ireland. You should also verify that the website lists contact information, including a contact email address, phone number, and geographic address.

“You can also search for VAT numbers or business registration numbers, as this information can be verified on government and EU websites. “



Keep in mind the small, local land retailer as they may be able to offer great competition. Be discreet about the price challenges. Small businesses don’t have the same buying power as multinational retailers, but they are often much nicer with a great follow-up service.

Most retailers are perfectly honest, but it’s up to you to know the products and have a clear idea of ​​the original prices in December at not one but several outlets; 20% off the price of products that were already artificially overvalued before Christmas is not a good deal.

Don’t be fooled by the ticket. Some items are not really on sale at all, but were purchased for the Special Purchase sale.

Actual prices, past prices and recommended prices of goods and services must be truthfully stated. I find independent retailers open to negotiations. They want you to walk away wagging your tail. You can also use the online chat windows for personalized horse trading.


Everything is negotiable. Even a good price can be lowered. A polite, confident approach that doesn’t compromise the retailer financially or personally is vital, and many like to practice a bit. “Is this your best price?” »Is an accepted form of questioning; “can you do better” another.

If the price seems cemented, they can add a small accessory, for example, a bag for your laptop or a USB drive for portable memory storage.

Free delivery? Keep things upbeat and commercial, and haggle out of earshot of other customers. Don’t be rude.

In a department store, it’s fine to quote their competition’s sales contract, but don’t lie. Price comparison apps are of little value in the Irish market, let your fingers do the trick with direct online verification.


Check these goods immediately when you get home or when they are delivered. This is especially important for online and distance shopping for Christmas products and sales. Gráinne Griffin, director of communications at CCPC, advises, “If you’re shopping online, don’t hide the boxes until Christmas.

Open the packages and check the items for any irregularities or problems as soon as they arrive. If you buy children’s toys online, be sure to look for the CE mark on the product, in the instruction manual, or on the packaging.

“The CE mark is essentially the manufacturer’s declaration that the product complies with EU regulations and safety standards. If there is no visible CE mark, it may indicate that the toys do not meet the required safety standards and should not be used.